Focused Social Media Marketing
Focused Social Media MarketingThe online social media revolution is quickly eclipsing other forms of advertising when it comes to ROI (return on investment). But without a solid, focused plan for how...
View ArticleSocial Media: the New Journalism?
Social Media: the New Journalism?As I read various posts and accounts of the recent execution of Osama Bin Laden, I was struck by the number of mentions in social media by major media players like CNN...
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Facebook Fan Page Hoopla?
Facebook Fan Page Hoopla?Do you really need Facebook Fan Pages to build your audience base and bottom line? The short answer? Yes. If you’re wondering what all the Facebook hoopla is about (and why it...
View ArticlePrivacy in Social Media
Privacy in Social MediaHow private is your social media data? We’ve all heard about ex-Senator Anthony Wiener’s infamous tweets by now. Weiner’s behavior aside, events took on a life of their own once...
View ArticleWhich Social Networks are Best?
Which Social Networks are Best?Do you need another social network? LOL. Hope you’re laughing with me. Google announced its launch of its Google+ social network recently. And Facebook just launched...
View ArticleGoogle +1 Launched
Google +1 LaunchedI wrote recently about Google +1, the recently launched social media network that gives new competition to Facebook. It seems Facebook and Google are in a war for information… and...
View ArticleGoogle SEO Changes… And More
Google SEO Changes… And MoreNew Content is Key You may recall that Google altered their algorithms and made some changes to the way that search results are selected for users in the last year or so....
View ArticleAnnouncing Lotus Live Design
Announcing Lotus Live DesignIt’s been a busy 2012 and I’m finally able to blog. Mothers. Holidays. Sniffles. Clients. Websites. Kids. You know the story. But the best story of all is how one can be...
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New Facebook Timeline?
New Facebook Timeline?I heard a lot of hype in the social media world about the new Facebook timeline before it was released. Most of it seemed to be people moaning about the fact that the Facebook...
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Marketing Psychology 101
Marketing Psychology 101Marketing Through Motivation Some of you who already know me, know that I’ve spent many years studying psychology in addition to my degree in design/art. I didn’t finish my...
View ArticleWeb Design Trends 2014
Web Design Trends 2014Web Design Trends 2014: Transforming User Experience The phrase “You’ve come a long way baby!” has never been more true than the past few years of developments in web design. In...
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SEO: The Science of Growing Your Online Audience
SEO: The Science of Growing Your Online AudienceSEO Basics If you are fortunate to have high reading/writing proficiency the text in many websites may seem simplistic to you. This is intentional, as is...
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